Dress to Impress — May 12, 2015 at 11:59 am

Men’s Undies Target Comfort and Safe Sex

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Men are comfortable about discussing almost anything with each other, but when it comes to fashion it can be taboo. Whether it is a designer shirt or pants, it’s a topic that doesn’t get enough attention and it is time to bare it all. There is no better way to start then with the perfect pair of underwear for the modern gentlemen.

Let’s face it – men want comfort down there and with SOS by Bernard Buie, a premium underwear brand, uses natural fabrics that are soft and fit each person precisely. Not only does comfort separate the brand from other designers, but their ingenious line entitled “Life Saver Boxer Briefs,” are an innovation that men will welcome with open arms. With this new line of briefs, Bernard Buie aims to stop the spread of sexually transmitted diseases and prevention of unwanted pregnancies by including a small pocket in the leg of the underwear that can hold a condom.

When people purchase a pair of briefs it comes with one condom inside the pocket. Through his goals of promoting a health conscience society, Buie has partnered with non-profits that deal with the outreach of organizations including the Center for Disease Control. The concept for the style came to Buie when a close friend discussed his encounter of having to choose between protected or unprotected sex because he did not have a condom. He realized that this wasn’t an individual issue, but rather a decision that many men and women have to make. After entertaining various ideas, Buie came up with the idea of adding a pocket inside the underwear to conceal a condom, perfect for when you get caught up in the moment. With the pocket inside the boxers, it opens a dialogue within a community, and people should not be embarrassed to protect themselves and Buie has taken that problem and is helping many young men.

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Community awareness and service is a passion for Buie, and with thousands of hours of service in youth empowerment powers in urban areas he plans to make new partnerships to use his clothing line for the greater good.

The ideas behind the “Life Saver Boxer Briefs” are noble and should grab attention of males and stores throughout the city. Each pair is designed to fit minority males in a way that no other brand has done. Whether it is the comfort or the pocket for safe sex, SOS by Bernard Buie is a must try for all males. The next time someone asks if you wear “Boxers or Briefs?” say I proudly wear “Life Saver Boxer Briefs from Bernard Buie.”

TwistedTalk: What do you think of the Life Saver Boxer Briefs? Will you buy a pair? Discuss below!

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